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Small Business Marketing Tools is your guide to free or low-cost tools, resources and strategy ideas for budget-conscious small businesses to improve their marketing and overall productivity.

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Latest Strategies and Ideas

Turn Negative Company PR Problem into a Positive Branding Opportunity

Turn Negative Company PR Problem into a Positive Branding Opportunity

Good handling of a bad customer experience or product problem can transform a bad public relations situation into a chance to build your business credibility, reputation and brand The practice of pub[...]

13 Ingenious Advertising Ideas and Marketing Tips

13 Ingenious Advertising Ideas and Marketing Tips

Simple yet effective ways small businesses can advertise and market their business without spending a lot of money As a small business owner, you are always looking for ways to promote your business [...]

LinkedIn or Leaked-in: How Much Should You Share with Business Connections?

LinkedIn or Leaked-in: How Much Should You Share with Business Connections?

LinkedIn group discussions and status updates can be a great place to network, but be careful about disclosing confidential business plans or information to competitors in your industry LinkedIn Grou[...]

Free and Affordable Apps That Will Get Your SB on the Right Track

Free and Affordable Apps That Will Get Your SB on the Right Track

Smartphone and technology apps that will help keep your small business productive and organized with integrated services to maximize your time Most sales and customer support teams will use multiple [...]

Book “PR Tools to Toot Own Horn” Wins in 2013 Small Business Book Awards for Marketing

Book “PR Tools to Toot Own Horn” Wins in 2013 Small Business Book Awards for Marketing

SBMarketingTools.com Founder Diane Seltzer Wins Top Category Award in Marketing for Small Business Public Relations Book March 30, 2013 - "PR Tools to Toot Your Own Horn - Strategies and Ideas for Sm[...]

Manage Your Projects Off-site and On: 4 Apps to Complete Projects Quickly

Manage Your Projects Off-site and On: 4 Apps to Complete Projects Quickly

Project management apps to help your small business team manage stay on track Organizing teams, strategies, ideas, concepts, meetings and communication can be a lot to manage. Most project managers r[...]

How to Set-up a Simple WordPress Website or Blog with Custom Domain

How to Set-up a Simple WordPress Website or Blog with Custom Domain

Step-by-step directions for registering a custom domain name, signing up for web hosting, installing WordPress, choosing a theme and setting up widgets and plugins to get started with a WordPress webs[...]

Facebook Page Promoted Posts for Businesses - Good or Bad?

Facebook Page Promoted Posts for Businesses - Good or Bad?

Why paying for Facebook Promoted Posts on brand pages is both a good and bad feature for small businesses... and how promoted posts can work for brands Many small businesses spent a lot of effort bui[...]