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Small Business Marketing Tools is a collaborative site where we share marketing best practices & strategies and introduce low-cost marketing tools & productivity resources for small businesses to leverage.
We'll help you create a business, build on it and encourage it to grow.
Latest Small Business Strategies and Ideas
Quick, name something that’s vital for every business, regardless of size.
If you said diversity, you’re either incredibly sharp or you made an educated guess based on the title of this article. Either way, it’s extremely important for every small business owner to recognize that diversity is...READ MORE
Small businesses in the digital age often run into marketing challenges, particularly when it comes to targeting Millennials.
In spite of what some see as their many, many faults, Millennials represent huge opportunities for marketers; they're a driving force behind e-commerce, and while they may...READ MORE
When it comes to marketing your business, there is a benefit in diversifying your strategy. While some companies may favor a digital-only model, others have blended new and traditional marketing practices. And for visibility, few techniques are as time-tested as promotional products.
Your company may...READ MORE
When running your business, there’s always a chance you’ll find yourself on the wrong track. And no matter if your business is failing due to a flawed strategy, incompetent staff or a new competitor, you’ll have to do something if you...READ MORE
If you own a small business and sell a product, there are a few questions you need to ask yourself in regards to its success.
What makes my product stand out? How is my product different from any other similar products? If you answered "I don't know"...READ MORE
Billionaire investor Warren Buffett once gave a business school commencement speech about how business valuation is the most important aspect of running a company.
Mr. Buffett is about as right as he is rich.
The value of a company can be achieved using these three approaches:
comparing recent sales...READ MORE
The holiday shopping season is quickly approaching. Because of that, many retailers, both online and in-store, are already preparing their business for the overwhelming shopping surge to come.
For e-commerce shops, it's never too early to prepare for the holiday season. Online...READ MORE
In today's health-conscious world, getting started as a wellness blogger is relatively simple. Once you have a concept, an eye for web design, and ideas for interesting content, you can get started writing for an information-hungry audience.
But how can you actually make money off...READ MORE
For those who run a business, it’s inevitable that you’ll have to deal with your fair share of difficult customers.
I can assure you that there’s not a single company in business that’s immune to this eventuality. And since we live in a “the...READ MORE
According to SBA.gov, there are 28.8 million small businesses just in the United States. Therefore, in order to stay competitive, grow your business and maximize your revenue, you need to build a solid digital marketing plan. It will give you a fascinating insight into the industry...READ MORE