facebook ppc ads

Perfecting the Art of Pay Per Call Ads Using Facebook

3 ways to create successful click-to-call campaigns with Facebook Pay Per Call (PPC) ads to get the phone ringing for your small business With two billion active monthly users as of June 2017, Facebook is clearly the preeminent social media network for reaching the masses with your branded messaging. That is why five million advertisers…

PPC and Me – The Potential Profitability of Pay Per Click Advertising

Tips for running a successful PPC advertising campaign that delivers for your digital marketing campaigns SPONSORED POST Digital Next are a Melbourne-based digital marketing agency servicing a variety of businesses and industries, spanning from SMEs to some of the country’s largest brands. Specialising in SEO, PPC, content creation and website development, Digital Next have cemented…

ppc seo budget

What to Do with $500 for SEO and $500 for PPC?

How to allocate your SEO or PPC advertising with a limited budget Hiring a reputable PPC or SEO company takes money.  How much money depends on the size of your company, the size of the campaign, and the expertise of the company you’re hiring. There are a number of factors at play here, but it…

native advertising sponsored content

How Small Businesses Can Use Native Advertising and Sponsored Content

The difference between native advertising and sponsored content, and advertising opportunities for small businesses Small businesses are always looking for ways to get their message heard… in a meaningful and cost-effective manner. While print advertising still remains a viable option, online advertising has offered brands a more measurable way to advertise and drive action to their website.…

test drive marketing tools

6 Cool Small Business Marketing Tools you can Test Drive for Free

SPONSORED POST This post is brought to you by Small Business InnoLoft by Constant Contact – a first-of-its-kind accelerator program designed to support entrepreneurs passionate about helping small businesses by building new products, features and services. These days, growing startups and small businesses can benefit from the development of many new exciting technology and marketing…

ecoflower facebook advertising

EcoFlower.com Startup Grows Business with Facebook Advertising

Targeted Facebook advertising boost sales and customer acquisition to help jumpstart new business As an entrepreneur or small business startup, getting your new product or service in front of the right people (you know, people that want to buy from you) can be quite a challenge. Even if you have a really unique product or service, that…

affiliate programs

Is the Affiliate Program You’re Considering Ethical?

There are affiliate-marketing programs on every corner; some from new organizations and others from more established entities. Regardless of which route you’re considering, there’s a ton of money to be made if you conduct your due diligence before making a selection. How to Evaluate Affiliate-Marketing Programs 1. Does the company offer a trial period? No…

Google offers online deals

Google Offers Makes It Easy to Share Online Deals

How to use Google Offers to generate local coupons, discounts and special deals for your business The motto of the Internet should be, “Information is good but money is better.” The Internet was initially designed as a useful source of free data accessible to anyone, anytime, and anywhere. But soon, people figured out how to…

advertising tips

10 Advertising Tips for Small Businesses: Simple and Effective

Low-cost ideas to advertise your business that are easy and straight-forward to do No big budget, no problem — at least, when it comes to small business advertising. Even if you don’t have a lot of money, you can create brand excitement, boost your brand recognition and advertise your products online and in person.  Traditional…

slaes and marketing ideas

13 Ingenious Advertising Ideas and Marketing Tips

Simple yet effective ways small businesses can advertise and market their business without spending a lot of money As a small business owner, you are always looking for ways to promote your business without becoming stale. You don’t want to be too pushy when it comes to promoting your business – but you do want…