startup marketing campaign

Launching a Startup Marketing Campaign on a Tight Budget

Strategies for creating startup marketing campaigns to get your new small business up & running (without a big budget) Running a startup business is difficult enough. Marketing your startup on a tight budget is even more difficult. But, without marketing, there is no way of spreading the word out there or hoping that your business…

thought leadership marketing

Thought Leadership 101: How to Make Content that Actually Matters

4 steps your business can take to create memorable content as a thought leader For half a decade now, the importance of creating content has been drilled into the minds of business owners by marketing experts and executives. That is why recent studies have shown that the average organization now allocates nearly 30% of their…

boost marketing

Top Tips to Boost Your Marketing Productivity

Writers are not the only ones who get a block in their creative process. Marketing also requires ingenuity, and specialists in this field also get stumped. It doesn’t help that marketers have to deal with various tasks at once. From liaising with clients to team meetings and revisions, a marketer’s job is so wide-ranged that…

MONEY MARKETING

How Not To Waste Money on Marketing

There is one thing all small business from around the world share and that is the fact that they operate with a really limited budget. With a very slim margin of error, the need to put every penny to good use is very obvious and even palpable. When it comes to marketing, the need to…

global small business

5 Tips to Expand Your Small Business Globally

With technology becoming more advanced every single day, expanding your business globally is easier than ever. Still, this doesn’t mean that just anyone achieve global success. It takes a lot of time and effort in order for one to do so. That’s why we have come up with 5 tips that are guaranteed to help…

business growth startups

Growth Tips for Small Businesses and Startups

4 tips that will help move your growing small business or startup toward success The uninitiated believe that business growth is something that just spontaneously happens. You have a good idea, you make a solid plan, you give it a little push and there you have it. Your business grows exponentially and everyone lives happily ever…

marketing plan loans

How Small Business Loans Can Advance Your Marketing Plan

SPONSORED POST Kabbage helps small businesses get the funding they need to grow. We have funded $1.6 billion and are trusted by 100,000+ small business owners. Having a well thought-out marketing plan is essential for small businesses, especially in the early stages when generating demand and building a customer base. During this growth phase, your…

marketing budget for small businesses

How Much Should You Spend on Marketing?

Quick question: What’s your marketing budget? If you’re like many small business owners I’ve talked with, you might not have an answer. I know marketing budgets aren’t super sexy – but they are DIRECTLY CORRELATED to your business growth. Consider these numbers: Companies that grew 1-15% year over year spent an average of 16.5% of their revenue…

small business marketing habits

10 Marketing Habits of Successful Small Business Owners

Running a small business is a full-time job. How’s that for the understatement of the decade? More like two or three full-time jobs! On top of keeping up with the books, hiring and training staff and staying on top of industry trends (and hundreds of other tasks), you need to market your business – if you…