3 Steps to growing your small business with direct calls from Instagram posts With incredible growth resulting in over 600 million active monthly users and a heavy emphasis on imagery, Instagram has established itself as a powerful place to promote both auto clicker products and services. More than 120 million Instagrammers have visited a...
How to Blog for Better Business: 4 Surprising Secrets about Content
Have you struggled with content? Have you heard ” content is king?” Blogging is the cornerstone of your content strategy. Simply by writing one blog every week you can create a powerful content strategy. You can turn each blog into multiple pieces of content that you can use every where! Once you write a...
5 Reasons You Should Utilize Video Marketing
Why businesses should make a video marketing strategy an integral part of their overall marketing plans Once hailed as the future of content, video marketing has proven to be more than just a passing fad — it has staying power that shouldn’t be underestimated. And, as you know, creating great content is the key...
3 Types of Videos to Help You Dominate 2017 with YouTube
Video is going to be big in 2017. Heck, it’s already been big in 2016, and it’s only going to keep growing! Instagram Live Streaming, Facebook Live, Snapchat Stories – it seems like there’s a new medium for video every day. But YouTube is still the biggest video platform, with over 4 billion views...
Six Sneaky Ways to Scope Out Your Competition
We all want to know what our competitors are doing. But no one wants to tip off their rivals while doing research. Creating phony leads are easy, but there are actually less risky ways to obtain the same information about your competitors. Here are six sneaky ways to scope out your competition. Compare SEO...
The Social Dimension of Small Business Marketing
Fine-tuning social media marketing strategies to build your brand and your small business In the times when it’s hard to calculate how many billions are being invested in the global marketing business, young people preparing to launch a new start in the business skies might think money is everything. Of course, this doesn’t have...
How to Use Pop-up Promotions in Your Social Media Activity [INFOGRAPHIC]
Get customers excited about your pop-up promotion with social media before, during and after the event Pop-up promotions have become an increasingly popular marketing tool for small to mid-sized businesses, and some people even claim that they are better at launching and growing a small business than social media. But there doesn’t have to...
The Importance of Customer Service in Today’s Digital Age
Traditionally, marketing has defined the brand, developed the go-to-market strategy, and created programs to both target and acquire customers. Today, however, marketing efforts alone aren’t enough to build the loyalty required to capture and keep a share of the consumer wallet. That’s where customer service comes in. Keep Customers Happy The concept of customer...
Best Practices to Measure Social Media Efforts for Your Business [INFOGRAPHIC]
Every day and in countless ways. running a small business is both challenging and rewarding. Social media, although rewarding in many ways, has also become one of the newest challenges small businesses face with their marketing. Is the time I am investing worth it? How much should I be spending on social media advertising?...
5 Ideas to Revive Your Social Media Strategy
It’s a condition that all of us business owners have been afflicted with. You know the symptoms: paralysis of the mind and the heaviest of heavy writers block. After days of nice images of your food and the occasional story of your staff, you have no clue what to post on your social media...