Free Annual Marketing Plan Templates and Resources

Download these free marketing templates, outlines and worksheets designed to build a marketing plan, track budgets, create calendars and implement strategies and tactics throughout the year

Spontaneous marketing activities rarely produce desired results for small businesses. Without a solid annual marketing plan to outline a year’s activities businesses typically end up spending well beyond their budget or missing out on opportunities throughout the year.

The best way to maximize a small marketing budget is to develop an annual marketing plan that aligns your budget with the specific strategies and tactics that you wish to accomplish throughout the year.

These free marketing plan templates and resources will help guide you through the process with simple and easy to follow formats.

Template for Small Business Marketing Plan Strategy Document

Start the marketing planning process by clearly outlining basic strategies in a formally documented strategy plan. This free marketing plan strategy template developed by SBMarketingTools.com is a basic, simple-to-use document that will help you define and outline marketing goals, objectives, strategies and tactics.

Download Free Small Business Marketing Plan Strategy Document
Editable Microsoft Word format
Viewable PDF format

Marketing Plan Strategy and Tactic Worksheet Template

Use this free marketing worksheet template developed by SBMarketingTools.com to track the strategies and tactics used throughout the year to implement your overall marketing plan. Grouping strategies and tactics by marketing category, the worksheet will help you develop an annual calendar for marketing plans for each target audience.

This worksheet also helps you track allocated budget, actual budget and budget variance. The free marketing plan worksheet download includes a worksheet tab with a blank worksheet to fill in and a worksheet tab with sample marketing strategy and tactic data filled in the worksheet template.

Download Free Marketing Plan Strategy and Tactic Worksheet
Editable Microsoft Excel worksheet format
Viewable PDF format

Simple Marketing Calendar Template

Visually tracking marketing activity with a calendar is a good way to manage multiple activities and tactics as you implement an annual marketing plan.

Use this simple calendar worksheet developed by SBMarketingTools.com to track and manage an integrated marketing plan on a monthly, quarterly or annual basis.

Download Free Marketing Plan Strategy and Tactic Worksheet
Editable Microsoft Excel worksheet format
Viewable PDF format

More Marketing Plan Templates from SBMarketingTools.com

Advertising Media Plan Cost Analysis and Calendar
Looking for a comprehensive template package to track advertising media plans? Our Advertising Media Plan Template Package includes an advertising cost analysis worksheet, advertising media calendar and more for small businesses to plan their online and print advertising without the need of an expensive media planner!
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Templates and resources developed by SBMarketingTools.com are created and/or reviewed by the editor of SBMarketingTools.com and are based on over 20 years of corporate marketing and small business marketing consultanting experience.