Small Business Ideas and Strategies



small business ideas and strategiesGet inspired and find answers to the latest marketing and productivity challenges for small businesses

Looking to get inspired by new ideas for your small business marketing efforts? Or maybe you are seeking out new ways to leverage the latest technology trends to make your business more responsive and productive?

Our collection of small business ideas and resources includes informational articles, product reviews, business strategies, tools comparisons and more to inspire your small business.

Select a topic below to tap into some of the latest ideas and strategies for your business.

Advertising                               Public Relations

Branding and Graphics            Social Media

Direct Marketing                       Websites

Marketing Plans                       Business Productivity

Browse latest idea and strategy articles…

 

3 Reasons Why Your Small Business Needs a Diverse Team

3 Reasons Why Your Small Business Needs a Diverse Team

A diverse team will ensure that your small business is open to new ideas, problem-solving and ready for growth opportunities Quick, name something that’s vital for every business, regardless of siz[...]
Marketing To Millennials: How To Get the 'Savviest Generation' To Buy Your Product

Marketing To Millennials: How To Get the 'Savviest Generation' To Buy Your Product

Millennial marketing may mean a change in strategy to reach the tech savvy demographic segment and influence them to purchase your product Small businesses in the digital age often run into marketi[...]
How You Can Get The Most Out Of Your Business's Promotional Products

How You Can Get The Most Out Of Your Business's Promotional Products

Promotional products can still make a difference for your business and brand visibility by choosing the right products for cost-effective promo marketing When it comes to marketing your business, t[...]
5 Tips for Saving a Failing Business

5 Tips for Saving a Failing Business

Facing a business failure? Follow these proven tips for saving a business on the verge of failure to turn your business problems around to success When running your business, there’s always a chanc[...]
How to Sell Your Product with the Use of Packaging

How to Sell Your Product with the Use of Packaging

Tips for designing and creating product packaging that will help market and sell what's on the inside of the box If you own a small business and sell a product, there are a few questions you need t[...]
Small Business Help: 3 Tips For An Accurate Business Valuation

Small Business Help: 3 Tips For An Accurate Business Valuation

Tips for getting an accurate understanding your company's value so you can develop a realistic valuation of your business Billionaire investor Warren Buffett once gave a business school commencemen[...]
Ways Retailers Can Prepare for the Holiday Shopping Season

Ways Retailers Can Prepare for the Holiday Shopping Season

Get ready for the holiday retail sales rush by preparing your business for an increase in online and in-store customers during the holiday shopping season The holiday shopping season is quickly app[...]
Side Hustle: How To Finally Monetize Your Wellness Blog

Side Hustle: How To Finally Monetize Your Wellness Blog

4 ways to make money on your wellness blog and turn your passion for blogging about a healthy lifestyle into a business In today's health-conscious world, getting started as a wellness blogger is r[...]
How to Deal With a Difficult Customer

How to Deal With a Difficult Customer

Strategies for dealing with an unsatisfied or difficult customer that will help minimize any damage to your small business reputation and future sales For those who run a business, it’s inevitable [...]
What are the First Steps of a Great Marketing Plan?

What are the First Steps of a Great Marketing Plan?

Small businesses need to follow these important steps when developing a solid marketing plan based on data-driven objectives and decisions According to SBA.gov, there are 28.8 million small busines[...]
How to Strengthen Your Small Business: 4 Ways to Improve Your Staff Recruiting

How to Strengthen Your Small Business: 4 Ways to Improve Your Staff Recruiting

Staff recruiting and onboarding strategies to help small businesses find the right employee that can grow with your business If you’re in charge of a small business, it’s essential that you have a [...]
Keyword Research in the Age of RankBrain

Keyword Research in the Age of RankBrain

  How businesses can leverage keyword tools and research strategies to optimize Google's RankBrain search results for websites RankBrain is upon us, and marketers everywhere want to know ho[...]
3 Key Strategies To Optimize Your Dental Practice's Website

3 Key Strategies To Optimize Your Dental Practice's Website

Digital marketing strategies for dental practice businesses to boost website visibility and differentiate your dentistry When it comes to digital marketing, there's no one-size-fits all solution. E[...]
Staying Ahead of the Competition in an Over-Saturated Market

Staying Ahead of the Competition in an Over-Saturated Market

Strategies for your small business to stand out from the pack when your industry niche is over-saturated with competition There are SMBs and startups around every corner, which makes it more diffic[...]
4 Must-Have Content Types for Your Small Business Blog

4 Must-Have Content Types for Your Small Business Blog

Four types of blog content to include in your small business blogging plan When it comes to owning a business, in any industry, publishing a blog is an essential step to seeing your business grow a[...]