Small Business Ideas and Strategies



small business ideas and strategiesGet inspired and find answers to the latest marketing and productivity challenges for small businesses

Looking to get inspired by new ideas for your small business marketing efforts? Or maybe you are seeking out new ways to leverage the latest technology trends to make your business more responsive and productive?

Our collection of small business ideas and resources includes informational articles, product reviews, business strategies, tools comparisons and more to inspire your small business.

Select a topic below to tap into some of the latest ideas and strategies for your business.

Advertising                               Public Relations

Branding and Graphics            Social Media

Direct Marketing                       Websites

Marketing Plans                       Business Productivity

Browse latest idea and strategy articles…

 

Why Cybersecurity Is More Important Than Ever for Your Business

Why Cybersecurity Is More Important Than Ever for Your Business

Even small businesses are at risk for cyber attacks - here's what your business should to ensure your cybersecurity is up to par with big business efforts With more and more ransomware, e-fencing, [...]
5 Killer Email Marketing Strategies to Increase Sales

5 Killer Email Marketing Strategies to Increase Sales

Email marketing strategies to generated online revenue from shopping cart abandonment, inactive customers, online reviews and discount incentives You can attend webinars on how to make money online[...]
Launching a Startup Marketing Campaign on a Tight Budget

Launching a Startup Marketing Campaign on a Tight Budget

Strategies for creating startup marketing campaigns to get your new small business up & running (without a big budget) Running a startup business is difficult enough. Marketing your startup on [...]
Exploring The Latest Trends In Print And Digital Marketing

Exploring The Latest Trends In Print And Digital Marketing

Adapting small business marketing strategies for new trends in print and digital marketing media platforms It's no secret that the the small business climate fluctuates constantly, which means that[...]
5 Ways to Keep Millennial Employees Motivated

5 Ways to Keep Millennial Employees Motivated

Strategies to keep the new generation of millennial employees motivated and productive for your business Employee motivation can be a tricky thing to decipher. Some believe it’s driven by a hierarc[...]
Tech Trends that Shape the Business World in 2017

Tech Trends that Shape the Business World in 2017

8 big technology trends that are shaping the world and how we streamline and automate business and services in the future The world of technology seldom rests. Innovations emerge on a regular basis a[...]
It is Time for Marketers to Embrace the Dark Web

It is Time for Marketers to Embrace the Dark Web

The core reasons why marketers need to embrace a fundamental understanding of the "Dark Web" and the benefits this can bring to small businesses Most articles that talk about the Dark Web provide t[...]
How To Use Social Media Influencers To Market Your Health Startup

How To Use Social Media Influencers To Market Your Health Startup

Tips to use social media influencers in your marketing to grow your startup's customer base and revenue Imagine this: You have just invented a revolutionary toothbrush. It's sleek design and plaque[...]
How to Market Your App When Your Startup Doesn't Have a Big Budget

How to Market Your App When Your Startup Doesn't Have a Big Budget

Low cost strategies for marketing new apps on a startup budget that will get your app noticed in your target category Startup marketing is very different as compared to big companies. Companies hav[...]
Instagram's Changing the Way Restaurateurs Design Their Restaurants

Instagram's Changing the Way Restaurateurs Design Their Restaurants

Catering restaurant designs to social media sites like Instagram can be a huge boost to restaurant marketing efforts What’s the most important question that restaurateurs ask themselves when planni[...]
Tech Companies Are Stepping in Where Banks Have Backed Down

Tech Companies Are Stepping in Where Banks Have Backed Down

Digital startups and small businesses have new options for small business loans with tech companies like PayPal that specialize in growing online businesses Younger and smaller online businesses ar[...]
Millennial Homebuyers are Changing the Entire Real Estate Industry

Millennial Homebuyers are Changing the Entire Real Estate Industry

How your real estate marketing strategy will be changing in the future to target a growing millennial homebuyers segment Millennials are finally breaking into the housing market and are doing so wi[...]
5 Important Business Challenges You Can't Solve with Money

5 Important Business Challenges You Can't Solve with Money

Money doesn't always buy you success - these business issues unrelated to money can also cause your small business problems Nine out of ten startups fail during the first five years. Sure, the main[...]
Why Don't More Small Businesses Accept PayPal?

Why Don't More Small Businesses Accept PayPal?

Lack of small business PayPal use for payment option could be limiting small business revenue E-commerce platforms have really begun to overshadow traditional retail locations. Although some consumer[...]
5 Essential SEO Strategies That Will Double Revenue of E-Commerce Startups

5 Essential SEO Strategies That Will Double Revenue of E-Commerce Startups

Most effective website SEO tips that improve organic search results for businesses to be competitive online With the advent of internet outreach throughout the world, e-commerce websites have emerg[...]