4 tips when you are pitching your business to local news television and radio stations Are you looking to get featured in your local or national news coverage? One of the key points you need to remember is that to get this type of coverage you need to be on target and newsworthy to be...
Get more media exposure by creating an email pitch that will get the reader’s attention and a response Why Pitch like a B*tch? Because we get things done right… the first time. We are launching a new media outlet to help women (and men too) gain more media exposure to help establish expert status and leverage...
10 part series on Media Coverage Does your pitch to the media deliver the best representation of your business? Do you ever wonder what you sound like or look like for that matter when you are conducting a media interview? Not only should you know, you should be consistently critiquing and correcting your pitch. Here...
10 Part Series on Media Coverage As someone who is consistently featured in the media, I am asked quite often how I make that happen. The answer is simple, I’m prepared. There are different items you need to have prepared and approaching the media nowadays is a process and every media outlet has a different...
Gain more exposure and amp up your small business public relations with these media strategies that will keep your company top of mind with your most important publications A company profile, interview or story in a top industry publication can be a golden opportunity for small businesses. Increasing media exposure and coverage within your target...
A targeted media outreach plan should be part of every public relations strategy to get editorial coverage when launching a company press release Often companies send out a press release via traditional mass press release distribution channels and become disappointed when media coverage is lacking or doesn’t appear in targeted publications. Editorial teams for online...