Following up business

The Fortune is in Following up! 4 Insights for Your Business

I’m sure you’ve heard the saying, “the fortune is in following up!” This is so true especially when looking at marketing strategies. Research shows time and again that direct contact and follow up creates the greatest ROI (return on investment). Are you practicing good follow up strategy? Once you’ve met someone networking, connected online,...

networking marketing

4 Ways to Successful Networking as a Marketing Strategy

In September I shared insights into marketing your business through networking. In particular we looked at if you are a net-worker or a net-beggar. I’d like to expand further on the power and importance of networking as a business tool. Smart entrepreneurs network. They understand that networking is a key marketing strategy for business...

understanding marketing

Understanding Marketing: Are You a Net-Worker or a Net-Beggar?

Knowing the difference between “net-worker” and “net-begger” can lead directly to your success! When understanding marketing for your business it’s important to see that there are MANY ways to do so. (I am famous for saying: social media isn’t marketing…it’s a place where you can employ marketing strategies.) Marketing agencies spend considerable time and...