small business story

What’s Your Small Business Story?

Going beyond product descriptions to describe your brand by telling a small business story on your website that customers want to hear When consumers browse online, they typically think about types of products they can buy, or are simply looking to learn more about an industry. Many websites make the mistake of focusing too...

business editorial calendar

How to Create an Editorial Calendar for a Small Business Blog

Why your small business blog needs an editorial calendar, and a step-by-step how-to create an editorial calendar for your content marketing planning process It’s no secret that content marketing is becoming ever more essential to running a successful business. If the phrase “content marketing” sound overwhelming and complex, however, fear not! For most small...

content marketing trends

Top Content Marketing Trends for 2018

Are your content marketing plans & strategies prepared for 2018? Follow these content marketing trends for the upcoming year. Consumers are highly savvy. Especially as the world becomes more and more mobile, it is important that content marketing strategies keep up with demand. According to a recent B2B content marketing report by the Content...