Holiday Content Marketing

Does Content Marketing Help Drive Retail and Holiday Sales?

Have you ever gone online to research a purchase before you visited a store to buy it? Have you ever gone online and then bought a retail item through a website? I think it’s safe to say we all have. Is there any seasonality to this? The answer to that question is…. “it depends”. It depends...

diy seo for small businesses

DIY SEO for Small Business? Seriously?

Why DIY is the future of small business search engine optimization The problem is one of economics. The days of (relatively) quick and easy website ranking through SEO are over. Back in the good old days of 2010 and 2011 an SEO agency selling Small Business SEO packages could provide real value by making...