media coverage pr

5 PR Tactics to Increase Target Industry Media Exposure and Coverage

Gain more exposure and amp up your small business public relations with these media strategies that will keep your company top of mind with your most important publications A company profile, interview or story in a top industry publication can be a golden opportunity for small businesses. Increasing media exposure and coverage within your target...

Comparison Chart for Choosing Between Top Social Media Sites for Marketing

Compare Facebook, Twitter, LinkedIn, Pinterest, YouTube and Google+ to choose the best social media sites to invest time and money in brand promotion, advertising, and communications for your business and industry type Social media sites have become a must-have communication and promotional medium for businesses to include within their marketing plan. But with the growing...

google+ circles

How to Use Google+ to Create Targeted Circles for Business Page Contacts

Strategies to create and grow target audience groups for customer, product, service or geographic contact segments with Google Plus circles for your business communications and promotions Businesses have another way to expand their social networks with the introduction of the Google+ social network. What is Google+? Well, some say it’s a combination of Twitter and Facebook,...

social media account management

Social Media Account Management Strategies for Small Businesses

Small businesses need to develop a plan for building, implementing and managing activity for social media sites like Facebook, Twitter and LinkedIn Although larger businesses may have been the earliest adopters of social media outlets like Facebook, Twitter and LinkedIn for business promotions, small businesses are quickly realizing that a social media presence is equally...

business website updates

5 Website Updates for Businesses to Stay Competitive Online

Update your business web presence with the latest online tools and marketing strategies that help keep your small business competitive Nowadays, simply having a website presence for a business is not enough. Updating and evolving your online business presence is critical to grow your business and remain competitive. Many small businesses spent some initial time...

linkedin marketing

Small Business Connections with LinkedIn Marketing

A LinkedIn marketing strategy will help grow your professional network and create valuable business connections The professional networking site, LinkedIn, has grown to become more than just a professional network to help you land your next job. It is now a place to showcase your business, expertise and cultivate business connections that can help take...

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