Get inspired and find answers to the latest marketing and productivity challenges for small businesses
Looking to get inspired by new ideas for your small business marketing efforts? Or maybe you are seeking out new ways to leverage the latest technology trends to make your business more responsive and productive?
Our collection of small business ideas and resources includes informational articles, product reviews, business strategies, tools comparisons and more to inspire your small business.
Select a topic below to tap into some of the latest ideas and strategies for your business.
Browse latest idea and strategy articles...
Smart Spending Can Save Your Small Business Money
Ideas to reduce your overhead, increase cash flow, maximize tax returns and get the most out of your small business budgets The National Federation of...READ MORE→
Is it Time to Raise Your Rates and Fees with Clients?
How and when to charge more money for your freelance, consulting or client work without risking lost business From hourly rates to project fees, deciding...READ MORE→
Tips and Tricks for Cold Calling Success
How to make sales prospecting calls work for your business with successful cold call techniques There are those who claim that the age of social...READ MORE→
Create a Simple Marketing Plan for Your Small Business
Templates and tips to create an annual marketing plan to keep your marketing and budget on track throughout the year Each year businesses have a...READ MORE→
Perception is Reality for Small Businesses
Why managing your company’s brand and reputation is important for customer loyalty and future business referrals It is natural to think about paid advertising, building...READ MORE→
The Social Media Push for Black Friday
How retail businesses are using social media to promote Black Friday deals Last year, Black Friday attracted 247 million shoppers who spent nearly $60 billion...READ MORE→
Improving Brand Awareness With Technology
Ideas on how to tap into technology tools to build brand recognition and get more exposure for your business Many businesses are afraid of all...READ MORE→
The Small Business Owner’s Guide to Hiring Your First Employees
How to add staff to support your growing small business – from choosing part-time vs full-time, staff training and providing benefits There are more than...READ MORE→
Marketing Plan Template Builder for Tactics and Budget Plans
Create a customized annual marketing plan template that works for YOUR business to help you plan specific marketing tactics and track budget allocations Many marketing...READ MORE→
How Google Authorship and Content Marketing Go Hand in Hand
SEO watchers have seen the rise of Google Authorship playing a part in the content marketing puzzle aligned with search results According to Google Webmaster...READ MORE→
Presentation Coaching: Using Props to Drive Your Message Home
How to use relevant objects, handouts or displays to make your presentation topic and delivery more effective The more creative ways you can deliver a...READ MORE→
Google Offers Makes It Easy to Share Online Deals
How to use Google Offers to generate local coupons, discounts and special deals for your business The motto of the Internet should be, “Information is...READ MORE→