Compare Facebook, Twitter, LinkedIn, Pinterest, YouTube and Google+ to choose the best social media sites to invest time and money in brand promotion, advertising, and communications for your business and industry type Social media sites have become a must-have communication and promotional medium for businesses to include within their marketing plan. But with the growing...
Author: Editorial Staff
Creating a Customer Testimonial Program for Your Business
How to leverage loyal customers into your best advocates to help market your business and influence purchases from new customers Customers have the ability to make or break your business based on their positive or negative influence on others. That’s why any good business person knows that providing excellent customer service and nurturing repeat, loyal...
A How-To Guide to Kicking Off Your New Business
Opening a new business is a lot of work, but if you want to sustain a long and successful company, then you need to get your business kicked off right A new business is an exciting thing for the business owner and his family and friends. If you want to sustain a long and successful...
Review of VerticalResponse and Constant Contact Social Coupon Email Marketing Tools
How VerticalResponse and Constant Contact email marketing services can help you create coupon deals and offers for customers and prospects via email or sharing on social media sites like Facebook and Twitter Many email marketing services are adding more bells and whistles to their standard email marketing programs to help differentiate them from competitors. Social...
Use Local Coupon Deal Offers in Email Marketing with Constant Contact
Constant Contact’s new SaveLocal tool combines local coupon offers and deals with their industry leading email marketing software for one easy-to-use online sales tool that creates loyal, repeat customers Online local coupon deals are quickly becoming a valuable tool for businesses to generate additional sales. In tight economic times, consumers are looking for ways to...
Green Marketing Ideas to Promote Eco-Friendly Small Businesses
Show your business cares about the environment by focusing on green product advantages and eco-friendly business practices in your marketing messages and strategies Green marketing is a trend that many businesses have chosen to adopt, while for others it is also a way of doing business. The global strain on our planet and environment, coupled...
How to Boost Employee Productivity for Small Business
Business owners and managers can improve employee productivity by using motivation, training, prioritization and technology strategies The current economic situation including soaring prices of basic commodities has affected everyone, families and small/home businesses. With slow sales, many small business owners have been pressured to cut costs by instituting time savings measures. Others have no choice...
Selling Products on Facebook Business Pages with an Online Store App
Transform your Facebook business page into an e-commerce tool for your business with online store apps that let you promote and sell products directly on Facebook Many businesses have invested a lot of time into developing a large fan base on Facebook with a business page. Facebook has become a great communication and branding tool...
Pinterest Step by Step Guide for Promoting Small Business Brands
Simple and easy to follow instructions for small businesses to get set up to use Pinterest as a brand promotional tool to generate more exposure, viral buzz and web traffic As the new social media phenomenon of Pinterest gains momentum with consumers, small businesses are beginning to wonder how they can get on board (yes,...
How to Organize Business Card Leads and Contacts for Email Marketing
Improve sales follow-up with business card leads by using a smartphone scan app to electronically organize and integrate contacts into your email marketing software program Let’s face it, business cards are quickly becoming more and more of an outdated source of information in today’s electronically evolving world. While they are still essential for keeping up...
