Comparison Chart for Choosing Between Top Social Media Sites for Marketing

Compare Facebook, Twitter, LinkedIn, Pinterest, YouTube and Google+ to choose the best social media sites to invest time and money in brand promotion, advertising, and communications for your business and industry type Social media sites have become a must-have communication and promotional medium for businesses to include within their marketing plan. But with the growing...

customer testimonial program

Creating a Customer Testimonial Program for Your Business

How to leverage loyal customers into your best advocates to help market your business and influence purchases from new customers Customers have the ability to make or break your business based on their positive or negative influence on others. That’s why any good business person knows that providing excellent customer service and nurturing repeat, loyal...

opening new business

A How-To Guide to Kicking Off Your New Business

Opening a new business is a lot of work, but if you want to sustain a long and successful company, then you need to get your business kicked off right A new business is an exciting thing for the business owner and his family and friends. If you want to sustain a long and successful...

Constant Contact Save Local Coupon deals

Use Local Coupon Deal Offers in Email Marketing with Constant Contact

Constant Contact’s new SaveLocal tool combines local coupon offers and deals with their industry leading email marketing software for one easy-to-use online sales tool that creates loyal, repeat customers Online local coupon deals are quickly becoming a valuable tool for businesses to generate additional sales. In tight economic times, consumers are looking for ways to...

employee productivity

How to Boost Employee Productivity for Small Business

Business owners and managers can improve employee productivity by using motivation, training, prioritization and technology strategies The current economic situation including soaring prices of basic commodities has affected everyone, families and small/home businesses. With slow sales, many small business owners have been pressured to cut costs by instituting time savings measures. Others have no choice...

Pinterest for brands

Pinterest Step by Step Guide for Promoting Small Business Brands

Simple and easy to follow instructions for small businesses to get set up to use Pinterest as a brand promotional tool to generate more exposure, viral buzz and web traffic As the new social media phenomenon of Pinterest gains momentum with consumers, small businesses are beginning to wonder how they can get on board (yes,...

business card email addresses

How to Organize Business Card Leads and Contacts for Email Marketing

Improve sales follow-up with business card leads by using a smartphone scan app to electronically organize and integrate contacts into your email marketing software program Let’s face it, business cards are quickly becoming more and more of an outdated source of information in today’s electronically evolving world. While they are still essential for keeping up...

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