Adapting small business marketing strategies for new trends in print and digital marketing media platforms It’s no secret that the the small business climate fluctuates constantly, which means that business owners need to consistently evolve their marketing techniques – like print, social media or digital marketing – if they want to stay afloat. These days,...
Tips to use social media influencers in your marketing to grow your startup’s customer base and revenue Imagine this: You have just invented a revolutionary toothbrush. It’s sleek design and plaque removing capabilities are totally unprecedented. You really think this is your chance to break into the health industry. But how do you reach the...
Catering restaurant designs to social media sites like Instagram can be a huge boost to restaurant marketing efforts What’s the most important question that restaurateurs ask themselves when planning a new restaurant? It isn’t the type of cuisine they will serve, or where they will source their ingredients. According to a statement to Mic.com by...
Digital startups and small businesses have new options for small business loans with tech companies like PayPal that specialize in growing online businesses Younger and smaller online businesses are finding it increasingly difficult to acquire traditional loans. While banks may be turning away these new digital startups, bigger and more experienced tech companies like PayPal...
How your real estate marketing strategy will be changing in the future to target a growing millennial homebuyers segment Millennials are finally breaking into the housing market and are doing so with force. Now, every year more and more millennials graduate college, enter the workforce, and start searching for new homes. Although not every millennial will...
Lack of small business PayPal use for payment option could be limiting small business revenue E-commerce platforms have really begun to overshadow traditional retail locations. Although some consumers go out of their way to support small, local businesses, countless others value convenience over locality. Therefore, more local businesses are starting to embrace digital platforms as...
Staying on top of digital trends for how small- to mid-size businesses are allocating funds are vital for the success of digital marketing agencies For agencies that have clients with more meager budgets, having access to reliable and recent information pertaining to online marketing spending is key. The digital landscape is always changing, which means...