Use these B2B marketing strategies in 2020 to market your business more effectively to other businesses B2B marketing has many unique perks compared to its B2C counterpart, mainly because we are targeting a different audience. B2C companies market their products/services directly to an end consumer, while B2B companies market to other businesses. Obviously businesses have...
How banks can adapt as more small businesses and consumers are relying on economic support from the COVID-19 pandemic Over the last few months, the COVID-19 pandemic has affected every industry and just about every individual. Social distancing guidelines and shelter-in-place restrictions have made it difficult for consumers to go about their daily business (whether...
Follow these key strategies when starting a business to ensure your product or service idea will succeed where others may fail. Thousands of people have brilliant ideas each year about how to produce a product or provide a service that no one else yet does. Once you find a problem and create a solution, a...
There are many factors for businesses to consider when developing a budget for TV commercial cost and production plan As a business in the video production industry, one of the questions we hear most frequently is “How much does a TV commercial cost?”. The reality is that is a question that is almost impossible to...
Do you want to pitch your sales and help your business stand out from the rest? Explainer videos can help you catch the visitor’s eye and promote your business. Need not fret! You are in the right place. In this article, you’ll learn some reasons that will help you know why small businesses should invest...
Jumpstart your new online community member engagement with a thorough process to welcome new website members One often-overlooked yet essential step in the process of user engagement is the proper welcoming of new members to a website or an online community. Either a website sends out a half-baked email that doesn’t even go the extra...
A guide on how to successfully open a restaurant and bring your new restaurant business ideas to reality Hi, future entrepreneur. You may be reading this because you’re dead serious about opening up your business and have a new restaurant business idea. This is something that you may have dreamed about or wanted to do...
Image via Flickr by SPakhrin. Elevate your apparel line marketing and target the right consumers with these tools and strategies There has never been a better time in history for a small business owner to find their way into the fashion apparel industry, but you need to know how to make your presence felt and...
Creating evergreen videos that will remain relevant and useful for your business for years to come Imagine taking the time and energy to make a video for your company and, after six months, it becomes obsolete! How much time and work it took for a video that is only going to be watched for a...
Content marketing has evolved and now a video marketing strategy is the next new thing that all businesses need to leverage in their marketing plans It’s easy to agree that every business needs new traffic to their website. Content marketing has been the leading way to accomplish this for quite some time now. Content comes...