Smartphone and technology apps that will help keep your small business productive and organized with integrated services to maximize your time Most sales and customer support teams will use multiple social media, CRM tools and cloud-service apps. It can be difficult to know which ones will work best and find one that can perform multiple tasks, so you...
SBMarketingTools.com Founder Diane Seltzer Wins Top Category Award in Marketing for Small Business Public Relations Book March 30, 2013 – “PR Tools to Toot Your Own Horn – Strategies and Ideas for Small Business Public Relations” has been announced as 2013 Small Business Book Awards Top Category Winner in Marketing. Written by Diane Seltzer –...
Project management apps to help your small business team manage stay on track Organizing teams, strategies, ideas, concepts, meetings and communication can be a lot to manage. Most project managers rely on software programs to sort the data they have in every area of the project and to plan the phases of the project’s development,...
Step-by-step directions for registering a custom domain name, signing up for web hosting, installing WordPress, choosing a theme and setting up widgets and plugins to get started with a WordPress website or blog WordPress is a powerful content management platform that can be used to run a very basic blog or full company website. And...
Why paying for Facebook Promoted Posts on brand pages is both a good and bad feature for small businesses… and how promoted posts can work for brands Many small businesses spent a lot of effort building their fan base by attracting “likes” to their Facebook business pages. And many also spent precious marketing dollars with...
PR Tools to Toot Your Own Horn gives small businesses low-cost strategies, ideas and resources to easily manage their own public relations in-house Whether you are an entrepreneur, owner-operated small business or simply have limited staff and resources, you most likely need to create and manage your own public relations strategies and initiatives. If you...
Create a small business marketing budget for your annual marketing plans and goals that maximizes your investment while tapping into low-cost marketing ideas and tools For many small businesses their marketing budget can be one of their biggest expenses. When growth is your biggest goal you know that you need to invest in marketing your...
How cloud computing solutions can help back-up data and eliminate downtime for your business When hurricane Sandy made landfall in New York and New Jersey in 2012, it wasn’t just the homeowners and residents who were in trouble; businesses and their data centers were drowning in the storm as well. While Gawker’s datacenter, Datagram, claimed...
Securing a generic top-level domain name for your website with new URL extensions can help identify your business by industry type, location and more Choosing just the right angle is important when picking a domain name for your business – and now it’s getting even more complicated. Often, when small businesses buy domain names, they...
Building your business brand and reputation online with social media and review sites is as important as your offline presence to succeed in today’s markets Rome wasn’t built in a day, and your brand won’t be either, but anything that’s worth building takes time. Unfortunately, 50 percent of businesses fail within the first five years...