Businesses that offer their employees medical benefits are more competitive for job seekers that make health insurance a prior with employment You would be surprised to find out how much medical coverage for employees has become a standard fundamental benefit that is offered by many companies. Health insurance is essential in lieu of other benefits,...
Many patients turn to the Internet first when they’re looking for a new dentist, and dental marketing like are helpful for a practice. As your dental practice grows, marketing becomes more important than ever. Successful on and offline marketing allows you to draw in new patients and extra revenue so that you can continue to...
Whatever you’re hiring for, these are some useful tips to keep in mind while you go about the hiring process. When you start a small business, you may feel like you’re running a one-man show at first. However, when it comes time to expand your team, it’s important to be prepared to make the right...
Small businesses struggling due to economic impact of pandemic can get support with US government-backed loans in Paycheck Protection Program Between April and August 2020, as you likely remember, the Paycheck Protection Program distributed $523 billion in government-backed loans to 5.2 million small businesses. The intention was to help businesses continue paying their employees amid...
Make this the year you start your new small business and follow these tips for setting it up your business for success If one of your New Year’s resolutions was to finally start the business you’ve had brewing in your mind for the past year or two, this article is for you. If we’re being...
Food truck marketing strategies that can help small business owners maximize the potential of their mobile restaurants during the pandemic The COVID-19 pandemic affected a number of different industries, forcing many businesses to significantly downsize or even shut down completely. Undeniably, the food and restaurant industry was one of the most heavily impacted in the...
From liability to data and cybersecurity breaches – here are some ways to protect your small business from common threats to your business Creating a small business is often a labor of love, and after you put your heart and soul into creating your small business, you want to protect it. Between cybersecurity breaches, theft,...
No matter what kind of small business you run, these tips for creating the perfect home office can help you. If you are starting or have started a small business, you probably need space dedicated to your work. No matter if you only have space for a desk dedicated to your business or if you...
Small businesses don’t need to break the bank with these affordable marketing ideas that can leverage free or inexpensive tactics for maximum results There’s no doubt that the pandemic has been particularly tough on the economy. As it was, 88% of people surveyed by the National Endowment for Financial Education were worried about their financial...
Do you really understand who your target audience is and what values matter most to them? Defining your ideal customer is key to successful marketing. When it comes to marketing, knowing the audience for your business is key. So what does this mean? Your audience is who you’re going to sell to. Who would be...