Is business trip anxiety and stress impacting your small business success or productivity? Studies show it can happen. Frequent business trips may be causing your anxiety and depression, new research shows. According to a recent study published in the Journal of Occupational and Environmental Medicine, Americans who frequently travel on business are more likely to...
Author: Valerie M.
7 New Year’s Resolutions To Boost Your Productivity In 2018
Boost your small business productivity in 2018 with simple, but effective, professional hacks that will revamp the way you work As 2017 turned to 2018, you may have felt a sense of renewal. Perhaps you are looking to make some changes in your personal life or finally stick with that workout routine. No matter your...
What Advertisers Should Know About Inappropriate Content on YouTube
Content advertising on YouTube will be less risky with new video monitoring policies to protect advertisers from placing ads alongside inappropriate content As the CEO of a social media platform, it’s important to understand and prioritize the safety of the users. For YouTube’s CEO Susan Wojcicki, creating new ways to make sure everyone is safe...
3 Smart Strategies for E-Commerce Sales Success
E-commerce marketing strategies to give your small business the edge and improve online sales opportunities U.S. e-commerce revenue is about $423.3 billion and is steadily climbing. That’s because more and more consumers are coming to understand the value of shopping with the simple convenience of using a handheld device. That being said, if you’re one...
Marketing To Millennials: How To Get the ‘Savviest Generation’ To Buy Your Product
Millennial marketing may mean a change in strategy to reach the tech savvy demographic segment and influence them to purchase your product Small businesses in the digital age often run into marketing challenges, particularly when it comes to targeting Millennials. In spite of what some see as their many, many faults, Millennials represent huge opportunities...
How You Can Get The Most Out Of Your Business’s Promotional Products
Promotional products can still make a difference for your business and brand visibility by choosing the right products for cost-effective promo marketing When it comes to marketing your business, there is a benefit in diversifying your strategy. While some companies may favor a digital-only model, others have blended new and traditional marketing practices. And for...
How to Sell Your Product with the Use of Packaging
Tips for designing and creating product packaging that will help market and sell what’s on the inside of the box If you own a small business and sell a product, there are a few questions you need to ask yourself in regards to its success. What makes my product stand out? How is my product...
Small Business Help: 3 Tips For An Accurate Business Valuation
Tips for getting an accurate understanding your company’s value so you can develop a realistic valuation of your business Billionaire investor Warren Buffett once gave a business school commencement speech about how business valuation is the most important aspect of running a company. Mr. Buffett is about as right as he is rich. The value...
Ways Retailers Can Prepare for the Holiday Shopping Season
Get ready for the holiday retail sales rush by preparing your business for an increase in online and in-store customers during the holiday shopping season The holiday shopping season is quickly approaching. Because of that, many retailers, both online and in-store, are already preparing their business for the overwhelming shopping surge to come. For e-commerce...
Side Hustle: How To Finally Monetize Your Wellness Blog
4 ways to make money on your wellness blog and turn your passion for blogging about a healthy lifestyle into a business In today’s health-conscious world, getting started as a wellness blogger is relatively simple. Once you have a concept, an eye for web design, and ideas for interesting content, you can get started writing...