How to use Google Offers to generate local coupons, discounts and special deals for your business The motto of the Internet should be, “Information is good but money is better.” The Internet was initially designed as a useful source of free data accessible to anyone, anytime, and anywhere. But soon, people figured out how...
Low-cost ideas to advertise your business that are easy and straight-forward to do No big budget, no problem — at least, when it comes to small business advertising. Even if you don’t have a lot of money, you can create brand excitement, boost your brand recognition and advertise your products online and in person....
Simple yet effective ways small businesses can advertise and market their business without spending a lot of money As a small business owner, you are always looking for ways to promote your business without becoming stale. You don’t want to be too pushy when it comes to promoting your business – but you do...
How to create a good Google ad program that attracts targeted customers and produces results Google is one of the top search engines on the internet, but it is making changes to its homepage. While the design maintains the simplicity that Google always provided, the changes relate to the ability to put advertisements on...
Prepare an annual media plan and budget for print and online advertising with downloadable worksheet package that helps businesses create a budget, review ad sizes and rates and develop an annual advertising calendar for scheduled media placements Most small businesses can’t afford to use advertising or media buying agencies to help them evaluate print...
Facebook ads are a cost-effective way to reach targeted consumers for your business, with the ability to design your own ad, pricing and targeting parameters per advertising campaign Chances are you are one of the millions of Facebook users that logs onto Facebook almost daily to check or update friends and family with your...
Online retailers can showcase products to buyers shopping for related products with a highly targeted cost-per-click ad program on Amazon.com Small businesses are always looking for a new way to drive traffic to their website and generate online sales. Being part of a high visibility distribution channel can help elevate your online presence and...
Local small businesses can target customers with highly-effective online advertising options that use geo-targeting and demographic targeting technology to deliver the right message to the right person With new advertising options on the internet, it’s never been easier for local businesses to reach local customers in a cost-effective manner. There are internet ad options...