Seven important Google ranking factors to pay attention to that determines your website’s placement in the search results Whether people have questions on a certain subject or are looking for a product, Google’s usually the first place they’d turn to. As soon as the search engine displays the results, they immediately click on the...
There is no one single formula that you can use to make a website rank high on Google. For that reason, it is important that you have a well-planned SEO strategy for desired results. There are various methods to get a good rank on Google for your website. Google’s algorithms are highly secretive, but...
How businesses can leverage keyword tools and research strategies to optimize Google’s RankBrain search results for websites RankBrain is upon us, and marketers everywhere want to know how it impacts their work. Businesses with an online presence, which should be all businesses at this point, need to understand the correct way to use...
SPONSORED POST As Online Marketing specialists, our focus is on delivering your business Return on Investment. We’ve achieved strong growth for hundreds of clients through tried and tested methods, systematically increasing quality leads, conversions and sales. One of the most important things to realise about SEO is that it’s not all about keywords any...
Most effective website SEO tips that improve organic search results for businesses to be competitive online With the advent of internet outreach throughout the world, e-commerce websites have emerged as hotbeds for online shopping opted by more and more people these days. On the face of it, managing e-commerce websites is apparently difficult and...
Tips for running a successful PPC advertising campaign that delivers for your digital marketing campaigns SPONSORED POST Digital Next are a Melbourne-based digital marketing agency servicing a variety of businesses and industries, spanning from SMEs to some of the country’s largest brands. Specialising in SEO, PPC, content creation and website development, Digital Next have...
How to allocate your SEO or PPC advertising with a limited budget Hiring a reputable PPC or SEO company takes money. How much money depends on the size of your company, the size of the campaign, and the expertise of the company you’re hiring. There are a number of factors at play here, but...
I’ve been in the SEO industry for close to 5 years now, generally SEO is seen as a “snake oil” industry, due to the huge amount of spam emails that you and I receive. But, there is no denying that ranking in Google can be hugely profitable for almost any business. Knowing this, many...
A search engine optimization term guide for small business owners Jargon is awesome, especially when you are dropping acronyms and business sounding words left and right. Jargon isn’t cool though when you have no idea what is going on. SEO is becoming bigger and bigger and it is making its way beyond the internet marketing...
Search Engine Optimization is important. Everyone knows it, but it can get really annoying to get so psyched up and then let down. You know you want to rank well on Google, you’re willing to put in the work and then BANG! Now you have to spend hundreds of dollars to use software and...