How to differentiate your small business from the competition to target and attract new loyal customers When just starting out as a small business, it can be difficult to get your name out there. With so many large corporations already having a loyal customer base, breaking into your chosen industry is a challenge if you...
Businesses can learn from National Customer Service Week by focusing on what makes customer service good or bad in their own business Did your company celebrate National Customer Customer Service Week? If you haven’t heard of this little-known observation week, let’s fix that now. Sponsored by the non-profit International Customer Service Association (ICSA), National Customer...
B2B direct mail marketing strategies that will boost your small business marketing efforts without wasting time or money Whether you’re looking to incorporate direct mail in your B2B marketing strategy or you just want to tweak and maximize a campaign you’ve been running for years… you’re in the right place. B2B marketing (that is, business-to-business...
Real estate agents need to be tech savvy when marketing their listings – investing in these technology tools will help realtors stay competitive Like any industry, technology is moving the housing market and real estate in new directions. Tech-savvy Millennials are going to be the largest demographic of home buyers very soon. In the next...
Creating sales incentives can help drive both sales growth for your business and improve sales productivity for your small business staff SPONSORED POST Founded in 2002, Corporate Rewards have spent years helping businesses achieve greater growth and success by providing a broad range of incentive, motivation, reward, and event programmes, which helps businesses foster a...
Online gym marketing and social media strategies to increase visibility for your fitness center or gym small business Every day people spend a lot of their free time online. Whether they’re shopping, checking out the latest sports scores, or just seeing what’s going on in the world, the internet is used for so many different...
New small businesses like KidTech with a strategy focusing on kid technology products and services are prime to succeed in new kid-friendly digital environment We’ve come to a unique juncture as a society. Where 20 to 30 years ago, technology was really just being brought onto the scene (minimally, at that), now toddlers have no...
Your online and offline marketing efforts should work together, and guerrilla marketing techniques will help you maximize combined results Online marketing is slowly taking over the role that traditional, offline, marketing once occupied. That certainly doesn’t mean you can abandon traditional marketing techniques altogether. Quite the opposite, actually. You are now tasked with the job...
Copywriting sales and marketing tips for writing email headlines that are more effective, attention-grabbing for small business email marketing Did you know that email marketing reels in new customers 40 times more than Twitter and Facebook? Yet, it also shows that 75% of consumers do not open promotional emails and only 5% of the ones...
Manage your online trading business with these tips to start trading, develop a portfolio and and maximize online sales Starting an online trading business can be quite a lucrative idea. Not so long ago, companies in this field needed experts such as brokers and financial advisors who can help when it comes to making important...