The use machine learning can help retail businesses figure out how customers will respond to marketing campaigns and what they will purchase in the future SPONSORED POST Aptitive empowers organizations to access, analyze, and take action on their data. From business strategy to technical development, our team of experienced data and analytics consultants will work...
If you want to make the best and most effective holiday gift guide to promote products for your small business, we have tips that will help you. Gift guides are a wonderful marketing tool during the holidays to help direct your customers to the best products for them. However, if your gift guides aren’t made...
Local marketing strategies to increase foot traffic to keep your business open, serving customers and generating sales during COVID-19 While many small businesses are transitioning to online marketing efforts to sell more products, there are some companies that still rely on foot traffic to drive the brunt of their sales during COVID-19. Restaurants, for example,...
Developing effective SEO content for lawyers will help them market legal services to the right audience It can be incredibly difficult for lawyers to market themselves online. Creating SEO content specific to lawyers, and the type of legal services provided, is key to driving relevant website traffic. The fact is that there are multiple ways...
A CRM system will help your marketing department use sales and mareketing strategies that are more efficient and improve customer communications The marketing department is a very important part of any business or company. It is the main area where marketing, sales, and customers are connected. The combination is what makes your company a success....
Medical digital marketing strategies that give a marketing boost for doctors and medical practices to attract new patients Doctors and other medical practitioners may not think that they’re running a business since their days primarily consist of keeping people healthy rather than selling goods or products. They do, however, provide an essential service to the...
Being vocal about the benefits of small business can help bring in more customers to shop small, locally-owned and operated companies While large chains and e-commerce continue to grow and thrive, many consumers are committed to shopping locally. In fact, about 90% of Americans shop with local businesses at least once a week and as...
Image via Flickr by SPakhrin. Elevate your apparel line marketing and target the right consumers with these tools and strategies There has never been a better time in history for a small business owner to find their way into the fashion apparel industry, but you need to know how to make your presence felt and...
Take your company image to the next level with influencer marketing strategies that leverage key thought leaders for your business Influencers are all over the web and influencer marketing is constantly gaining more attention. In fact, it’s estimated that influencer marketing will become a $10 billion industry by 2020. What’s the reason behind their success?...
5 ways you can start law firm marketing strategies and techniques that showcase your firm’s capabilities and take your business to the next level Starting an effective law firm is an important issue, which is why you need to consider the idea of employing techniques that could take your business to the next level when...