Get inspired and find answers to the latest marketing and productivity challenges for small businesses
Looking to get inspired by new ideas for your small business marketing efforts? Or maybe you are seeking out new ways to leverage the latest technology trends to make your business more responsive and productive?
Our collection of small business ideas and resources includes informational articles, product reviews, business strategies, tools comparisons and more to inspire your small business.
Select a topic below to tap into some of the latest ideas and strategies for your business.
Browse latest idea and strategy articles...
How To Not Annoy Your Customers With Direct Marketing
Direct marketing has been an advertising mainstay for decades, and with good reason. Direct marketing enables small-business owners to achieve their ultimate goal — a...READ MORE→
7 Elements of an Effective Landing Page
Create a strong website landing page to optimize your online marketing results A landing page is the page that someone sees when they first visit...READ MORE→
Finding Trending Branding Inspiration in Social Media Trends
Small businesses don’t have it easy in times of global economic hardships: competition is growing with the number of potential customers staying approximately the same....READ MORE→
Using Periscope to Build Audience, Make Connections, and Set Appointments at Your Next Trade Show
How small businesses can use the Periscope app as a direct marketing tool at trade events If you haven’t heard of Periscope yet, don’t feel...READ MORE→
Before You Rebrand: What You Need to Know
Is your small business branding ready for a new and improved brand image? Rebranding a business is not for the faint of heart. The process demands...READ MORE→
6 Cool Small Business Marketing Tools you can Test Drive for Free
SPONSORED POST This post is brought to you by Small Business InnoLoft by Constant Contact – a first-of-its-kind accelerator program designed to support entrepreneurs passionate...READ MORE→
EcoFlower.com Startup Grows Business with Facebook Advertising
Targeted Facebook advertising boost sales and customer acquisition to help jumpstart new business As an entrepreneur or small business startup, getting your new product or...READ MORE→
Top 3 Website Analytics Metrics You Should Be Tracking
How to use 3 important Google Analytics metrics to monitor and improve website traffic For those of you marketers and small business owners not tracking activity...READ MORE→
Small Business Advantages of Paid Sick Leave for Employees [INFOGRAPHIC]
How your small business can boost productivity and cut costs by offering employees paid sick leave Many small businesses have to evaluate and making cost-benefit decisions...READ MORE→
Localizing Online Strategies for Small Businesses
Tips to boost your local visibility with Google, local directories and other online channels While many businesses strive to gain maximum exposure online, it is important...READ MORE→
DIY SEO for Small Business? Seriously?
Why DIY is the future of small business search engine optimization The problem is one of economics. The days of (relatively) quick and easy website...READ MORE→
Every Door Direct Mail
A step-by-step guide on how to use EDDM for your small business I’m sure you have heard of EDDM (Every Door Direct Mail) since the...READ MORE→